On March 23, 2006, Shift Communications, a mid-sized independent PR agency, released the first template of a social media news release (SMNR). The SMNR came as a response to the harsh criticism tra...
Ogilvy & Mather is a well-known advertising agency and they took a big step in 1980 to expand their company and include a public relations branch to enhance their quality of business. They opened ...
The International Association of Business Communications (IABC) was established with the merger of American Association of Industrial Editors and International Council of Industrial Editors in 1970...
The National Investor Relations Institute (NIRI) was founded in 1969. NIRI’s original challenge was to find way to communicate responsibly with investors, and also to find ways to communicate back ...
The Public Relations Student Society of America (PRSSA) was established in 1968, 20 years after the Public Relations Society of America (PRSA) was organized. The goal of PRSSA is to “cultivate a fa...
The American Association of Fund Raising Counsel (AAFRC) had represented fundraising firms for 25 years before the National Society of Fund Raising Executives was established. Before, there were lo...
The International Public Relations Association originated from an in the late 1940’s about raising the standards of PR professionals. There was a need to improve the moral standing of the professio...
The Engineering of Consent is an essay written by Edward Bernays, and published in 1955. This piece of work focus’s on how to mould people’s perceptions without them being conscious of it. Bernays ...
In 1953, Moss Kendrix formed The National Association of Market Developers (NAMD). This association started at Tennessee State University with hopes be a support system for minorities, particularly...
According to The Merriam Webster Dictionary, propaganda is, “The spreading of or information to further or damage a cause” (588). Propaganda has been a popular means of mass communication during wa...
The Public Relations Society of America was chartered in 1947 in order to advance the standards of the public relations profession and to provide its members with opportunities, such as continuing ...
After Japanese leaders flatly rejected the Potsdam Declaration, President Truman authorized use of the atomic bomb anytime after August 3, 1945. On the morning of August 6, the first atomic bomb wa...
The for an advertising council was introduced in November of 1941 but because of the United States’ involvement in World War II, the ad council became the War Advertising Council (WAC) in 1942. Th...
Arthur W. Page was vice president of public relations for the American Telephone and Telegraph Company (AT&T) from 1927 to 1946. He was the first person in a public relations position to serve as ...
The American Council on Public Relations is a non-profit corporation that was established to carry on research and instruction in the field of public relations. The council was formed after a stud...
Dipity
Update Sources Now
Comments