Never under-estimate social media and its power to raise and, crucially, diminish a brand’s reputation.Vodafone is the latest to suffer – at the hands of one of its own employees. I noticed it yest...
We’ve worked on a number of social media campaigns now – many of them very successful. You might remember some of them – Beat Blue Monday is now an annual news feature and Wensleydale Creamery is d...
With the combination of continued bad weather, unpaid bills, broken resolutions, coupled with the economic downturn, make this potentially one of the worst Blue Mondays ever. A special campaign web...
Offering valuable tips for successful brainstorming is GREEN Communications’ Andy Green, who provided expert advice on How to Brainstorm in a news article on Times Online. Here’s Andy's full advice...
How to Brainstorm1. Always define your question as tightly as possible. I define creativity as 'flexible thinking around beautiful questions to add value'. Outstanding creativity is not coming up w...
Andy whose is author of Effective Personal Communication', says: "Your business card is a vital part of your brand armoury. It has to do both an instant job in telling your new potential life-chang...
He will be aiming to inspire the audience with useful tips and guidance to help them be more successful in the year ahead. Huddersfield Town Business Club meets monthly at the Galpharm Stadium ...
Speaking at the Chartered Institute of Public Relations Local Public Services Group conference in Edinburgh, Andy shared insights on how of us can use the economic downturn to create new opportunit...
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