Yesterday the Society for New Communications Research recognized the Chasing Bolt program with a 2008 Award of Excellence. Click on the link below to read the full study. In 2007 we received the s...
cobrandit: Taking home the red eye tonight...Las Vegas to Boston.
cobrandit: A shout out to SNCR-folks at the Marlowe tonight--Jesse and I wish we could be there. Have fun! #sncr
cobrandit: #womma Live streaming video sessions from the WOMMA summit 08, Las Vegas. Check it out. http://womma.org/livevideo/
cobrandit: Live streaming video sessions from the WOMMA summit 08, Las Vegas. Check it out. http://cobrandit.com/
We are live streaming sessions from WOMMA's word-of-mouth marketing summit today and tomorrow. You can check out the stream here (or on our front page).
Here's a good list of examples of businesses using social media, courtesy Peter Kim and Mashable."As corporate adoption emerges, there’s nothing wrong with learning lessons from others and making ...
cobrandit: Twitter could sell sponsored tweet categories, aggregating conversations on behalf of brands. Like the Election 08 bar i see now...
cobrandit: Twitter is a loss leader and always will be. It exists as a PR vehicle, and a great resume item for the founders. There is no ad play.
"The first WOMMA Summit was one of the most impactful conferences I have ever attended."--Idil Cakim, Burson MarstellerAttend WOMMA's Word-of-Mouth Marketing Summit and Research Symp...
cobrandit: Austin coffee shop. First time I ever been in TX besides the Dallas AP. Wish I actually had time to check it out.
The Brief: In early 2008 PUMA Running began sponsoring up and coming Jamaican sprinter Usain Bolt. On May 31 Bolt surprised the running world by setting a new world record in the 100m, and it was...
This is hot off the press, I'll write up a complete case study soon. We shot the above video last week in Dublin, Ohio documenting the ADA Midwest's Refuel with Chocolate Milk program. This part ...
The Brief:Athlete’s Performance provides training staff, facilities, and equipment to top athletes in the NFL, NBA, MLB, and many other sports. For the launch of their new consumer focused websi...
The Brief:DailyGrommet.com is a web retailer hooked in to social media. Daily Grommet is “a place to learn about, and buy, one great product a day. Our promise to you is to offer fresh finds, and...
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